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Email campaign features

Managing Your Contacts
We have designed Event Campaign with the goal of simplifying email marketing while at the same time improving your email marketing effectiveness. Our email service allows us to:

  • Create unlimited Lists & subscribers
  • Customise subscriber fields
  • Segment lists
  • Personalise Your Emails

Creating & Sending Emails
The campaign creation process is a step-by-step process. We will design the email template, customise your content, test preview the campaign, run spam filters and more before broadcasting the campaign.


Automation & Triggers
Subscriber actions allow you to set certain things to happen when a subscription or un subscription occurs, a link is clicked, a campaign read, etc…

  • Auto Responders
  • Date Based Campaigns (IE: Registration Now Open)
  • RSS Based Emails

Reporting & Analytics
Comprehensive reporting and analytics are provided to help you analyze your contacts and your campaigns. Learn more about your contacts and use that information to help improve your overall marketing.

  • Read / Open Tracking
  • Link Tracking
  • Unsubscribes
  • Bounces
  • Email Client Reports
  • Trend Reporting

Integration Options
Integrate Event Campaign email marketing into any marketing & business setup you currently utilise. Integration has been designed be very easy to implement.

  • Subscription Forms
  • Public Message Archive
  • External Subscriber Sync
  • Social Media

Social Media
While many companies utilise both social media and email marketing most companies are missing out on the substantial benefits of integrating the two methods. With integration between your social media and email marketing efforts you can obtain results and discover data that you could have only dreamt about in the past.

  • Track Likes and Facebook comments per campaign. Even segment and created automated email actions to take place based on social actions.
  • Capture and analyze Twitter posts regarding your campaigns. Segment subscribers who mentioned your campaign and even create action based events.

Email Delivery
Having a beautiful email campaign with a targeted list of your customers will only go so far if your subscribers do not receive your campaign. We have a renowned infrastructure to ensure your email is delivered to every subscriber every time you send a campaign. Maximum inbox delivery is our passion.

  • Authentication done for you
  • Feedback loops
  • Real-time abuse monitoring & spam prevention system
  • Bounce management
  • ISP relations

Contact us to discuss your email marketing requirements and let us show you how EventCampaign can benefit you.

 
 

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Invisage Creative Services
6/412 Collins St, Melbourne, Victoria, Australia 3000
T +61 3 9005 6672 | M 0408 006 430
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